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Expectant mums will have more choices thanks to pilot scheme in Bordon

3 minute read
Expectant mums will have more choices thanks to pilot scheme in Bordon

Published at 5:57pm 13th March 2017.

Expectant mums in Bordon will have better access to information and more options.

It is as midwives working with GP surgeries in the town will pilot a scheme launching across the county - the Maternity Choice and Personalisation Pioneer programme.

North East Hampshire and Farnham CCG says national surveys of new mothers revealed few had been fully aware of all of the options available to them as far as childbirth was concerned.

Now this programme has been developed by NHS England to test ways of improving choice for women accessing maternity services.

It aims to increase the knowledge and choices available to pregnant women - such as knowing the options around antenatal care and place of birth.

But also allowing them to make an informed choice as to where they receive their antenatal care and ensuring that where and how they give birth that is the best fit for their personal circumstances.

Dr Lesley Ayling, GP Commissioning Lead for the Hampshire Programme, said: “We want to ensure that every woman’s experience of pregnancy and childbirth is as good as it can be and this programme will help us to do that by increasing the choices available.

“Every woman will have different preferences, so it is important that we can give each expectant mother a clear understanding of the different appropriate options available so she can be confident and well informed around choosing what works best for her and her baby.

“Fortunately in Hampshire we are already able to provide mothers-to-be with a good variety of choices but we aim to do even better.”

The programme will provide access to relevant information and a named midwife to help mothers-to-be to make choices that are the best fit for their personal circumstances.

Women who have medical conditions that increase the risk for mother or baby will continue to be offered a greater level of clinical care through the established obstetric services and will be encouraged to give birth in an obstetric unit if this is in the best interests of the mother and baby.

More pilot sites are due to follow shortly and after they have been evaluated the programme will be rolled out across the whole of Hampshire and the Isle of Wight.

Ria Haydon, a midwife from Hampshire Hospitals NHS Foundation Trust, one of the three midwives taking part in the initial pilot in Bordon, said: “Being able to offer women a variety of choice is so important, that’s why I feel this pilot will benefit the women in the Bordon area, highlighting the choices that are available to them.”

The local pilots schemes are due to run for 18 months.

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